Capture the Moment. Automate the Response.
Generic emails are ignored. We hard-wire your customer data to your live inventory levels, triggering hyper-personalised urgency campaigns that recover 15–25% of lost revenue in real-time.
Why Traditional Marketing Flows are Leaving Revenue on the Table
The £15,000 Leak
Missing the high-intent window for cart abandonment or replenishment because your data sync between Shopify and your email platform is too slow.
The Urgency Gap
Sending Buy Now emails for products that are actually out of stock or have low availability, leading to customer frustration and damaged brand trust.
Lower Lifetime Value (LTV)
Providing the exact same generic experience to a first-time browser as you do to a top-tier VIP, failing to acknowledge and reward your most valuable customers.
Manual Campaign Drag
Your marketing team spending 8 to 12 hours weekly manually managing triggered campaigns and segmenting lists instead of focusing on high-level strategy and creative.
Anatomy of a Behaviour-Inventory Bridge
Real-Time Event Listener
Our system monitors high-intent actions as they happen, including cart additions, specific product views, and repeat browsing patterns, bypassing standard delayed syncs.
Inventory-Aware Filtering
Every trigger is cross-referenced with your live stock levels. If a customer abandons a cart with an item that has fewer than five units remaining, the messaging shifts from a reminder to a factual urgency alert.
The Personalisation Gate
The engine evaluates the customer tier (e.g. VIP vs. New) and historical purchase frequency to determine the optimal channel—Email, SMS, or a direct Slack alert for your high-ticket sales team.
CRM Execution
The refined data is pushed into Klaviyo, Attentive, or your preferred CRM with dynamic blocks already populated, ensuring the message is sent while the intent is at its peak.
Citable Statistics for Enterprise Performance
Recovered Revenue
Between £8,000 and £15,000 in additional monthly revenue recovered from high-intent abandonment.
Conversion Lift
18–25% improvement in cart recovery conversion rates compared to standard timed flows.
Retention Growth
15–25% increase in repeat purchase rates through automated, inventory-aware replenishment reminders.
Labour Efficiency
Marketing team time spent on trigger management reduced from 10 hours to under 3 hours weekly.
From Audit to Automation in 4 Weeks
Discovery
We analyse your current customer journey and identify the specific points where high-intent traffic is currently being ignored.
Scoping
We define your urgency thresholds (e.g. at what stock level an email becomes an alert) and segment your VIP logic.
Build
Our engineers build the real-time API bridges between Shopify, your inventory engine, and your CRM.
Handover
We run A/B tests on the new inventory-aware flows to ensure the urgency messaging is driving maximum conversion.
FAQ
Most flows rely on simple time delays. We use real-time inventory awareness, meaning your emails change based on actual stock levels to create genuine urgency.
No, we use server-side API monitoring rather than heavy client-side scripts, ensuring your site speed remains unaffected.
es, the system can trigger different messaging, offers, or even different communication channels based on a customer’s lifetime spend or tag.
Yes, we can push triggers to Attentive, Postscript, or Klaviyo SMS just as easily as email.
Yes, for consumable products, the engine can track individual customer usage rates and send a reminder exactly when they are likely to run out.
It can prioritise your highest-value customers for limited restocks, ensuring your VIPs get the first opportunity to buy.
Yes, we can integrate the logic with tools like Bonjoro to alert your team to send a personal video to a VIP when they perform a specific action.
We typically recommend this for stores with over 10,000 subscribers to ensure there is enough data for the automation to drive significant ROI.
Yes, if a customer browses a product and the price later drops or it goes on sale, the system can trigger an immediate notification.
Typically 2 to 4 weeks to fully map the logic and integrate with your existing marketing stack.
Is Your Infrastructure Capping Your Scale?
A 2-minute diagnostic to uncover your ‘Invisible Tax’.
2 stores will qualify for our manual deep-dive monthly.
